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ARTIST: ALISON KRAUSS & UNION STATION
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| Facebook app and Campaign Management |
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- Custom Facebook layout and design
- Fans had to 'LIKE' Alison to stream an exclusive track
- Fans had to 'SHARE' the Facebook page to unlock a Video
- Contest brand tie in with Martin Guitar
- Fans had to join the email list to be entered to win a signed Martin Guitar
- Facebook Published Comments Contest where thebest FB Comment won a signed CD
- Campaign tied in with a Targeted Facebook ad buy.
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