ARTIST: MELISSA AUF DER MAUR

What We Are Doing:
Digital Marketing, Brand Partnerships, Web Production
Website:

www.xmadmx.com
Mission Example:
For Melissa we started by developing a multi phase plan starting with the video and finding the best place to get the most attention. We tied a premiere in with a major site and also had a free MP3 tied into email sign up and a spotlight for her EP and Vinyl offer. In launching the video we increased traffic over 2000% in one day. That is Two Thousand Percent and this is an active site.

    


We then set up brand meetings for her with companies like Levi's, Fender, ZVex Effects and Hot Topic. A full roll out is underway as we get closer to release where we will be working with bands she is going on the road with as well as market-by-market sites along the tour.